Saturday, 13 August 2011

Consumer Frame

Tonight I am performing poetry at a money-themed event in the City of Gold - Jozi! Here one of the poems>

(this poem i will be performing in a dress made of 2000 beerbottle-tops)

Consumer Frame

welcome, welcome to the
consumer frame
it multiplies to the millions
feeding straight from the conveyor belt
of the factory
to the conveyor belt of your tongue

rattle rattle rattle around your feet

in your mouth
in your stomach
in your eyes
in your ears
it has taken over the world
buy buy buy
and do not stop
anything but stop!
billboards scream in your sleep
use buy use buy use buy
consume churn
burn guzzle
over and over

rattle rattle rattle around your head

you get drunk
of too many options
row after row after row after row
you walk and turn
and walk and turn another corner
in this mad
consuming world
drunk drunk
drunk of too much
too much!

rattle rattle rattle in your stomach

what are we buying?
do YOU know what you are buying?
Yes, we know everything
we are enlightened
we are informed
the labels tell the honest truth with its
detailed and well-chosen scientific language
we feel safe and informed

they even throw in a few
soothing words:
free samples
buy and win
and two for the price of one
bigger and better
and express
and guaranteed
great value
and be moved
because you’re worth it
and you are number one!

ah, i get happy and more assured

i read twice
just to make sure
they do indeed say:
our products are good
see for your yourself!
we even turned to whole foods 
whole grain
extra grain
reduced fat
2 percent fat
low fat
no fat
bio friendly
extra vitamins and minerals
high GI and lots of anti-oxidants
organic, free range and handpicked
unmodified and no MSG
no cholestrol
no sugar
no dairy
no wheat
no meat

and nothing

rattle rattle rattle in your mind

your conscience tells you,
wait, reconsider, don’t be a consumerist fool
but you don’t listen
you just buy buy buy
queues can be long
prices can go up
credit crunch might crush
inflation rates rocket
stock exchange quiver and tremble
shake and rumble
consume consume consume!
a raging fire into the long hours of the night
rattle rattle rattle with all its might

stop! stop! stop

we consume
guzzle energy we do not need
energy we only imagine
in colours of tasty and luxurious inebriation
drink drink drink
till you can’t anymore
till i can’t anymore

you think it is you frame your needs

ah! it is they, the invisible they, that frame your needs
by seductive slogans cajoling you
flattering your buying power
you think YOU have the power
oh no! it is they that  have the buying power
buying your soul
and throwing it to the dogs!

1 comment:

  1. striking, true and filled with feeling. i love it.